Posted on Jul 19, 2021

asap developers

Geofencing vs geotargeting:

You have probably heard of the term geolocation and have a general idea of what it entails. With the steady rise of smartphones and mobile app use, this type of technology continues to grow, contributing to the creation of location-based services in the mobile app marketing world. Two of the most popular ones are currently geotargeting vs geofencing. These have gained a lot of attention recently and, in this article, we’ll focus on what each of these is and what sets them apart.
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